In ep 161 of “How Do You Say That?!” Caroline Ramsay joins Sam and Mark to talk about how big is big, when a client wants a football promo. It leads us to ask the age old question “Is the client always right?”. We explore how your smart speaker is always listening to you, and look at how taking the tempo down by 50% gives a very creepy impression. There’s a nasty slimy fun fact, the most comfy way to watch TV, and a food that we all loathe! Plus the wildcards include a tragic shakespearean lover, a germophobe, and the style of those sensual M&S adverts!

In ep 146 of “How Do You Say That?!” Paul Schmidt joins Sam and Mark to talk about naked comedy, dream kitchens, and salesy promos! We ask – are air quotes a good thing or completely unnecessary? Do men still sell to women and women to men – or is that just stereotypical 20th Century thinking? Are promos in the US still about the Moster Truck read? And how do you measure oomph against volume in a promo read?